Trustworthy Accountability Group

Solving Billion Dollar Problems

TAG (the Trustworthy Accountability Group) is the leading global initiative fighting criminal activity and increasing trust and transparency in digital advertising.

TAG advances its mission by connecting industry leaders, analyzing threats, and sharing best practices worldwide.

Eliminate

Fraudulent Traffic

88-94%

less fraud in TAG Certified Channels

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Share

Threat Intelligence

Change

the Criminal Calculus

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Promote

Brand Safety

90%

decrease of brand ads on pirate sites

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Adobe Amazon Advertising BBC Bell CBC Spectrum_Reach_RGB Conde Nast dentsu logo_black Disney Facebook GoogleGroupM Require Partners...Magnite Wordmark-02 Meredith NBCUniversal Omnicom OpenX Pandora Pinterest Roku Snapchat TikTok The_Guardian 1 Tradedesk YAHOO-LOGO-GRAPEJELLY-RGB-edit Viacom Walmart Washington Post Warner Bros

 

The INTERNATIONAL TAG community include the world's largest and most influential brands, agencies, publishers, and ad tech providers.

When you become a member you get "Verified by TAG" and listed in our registry for trusted partners to find.

Search the TAG Registry Become a member today!

 

 

TAG certifications show you are actively fighting fraudulent and criminal activity in the digital advertising industry

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Ready to get started?

Become a member today!

 

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