The Hefty® brand is launching its Trash Time Out campaign with tools to navigate holiday stress with ease. Transform the mundane task of taking out the trash into a mindfulness opportunity with our new mobile website, TrashTimeOut.com, which offers various relaxation and stress management options.   

Known for handling life’s toughest messes, the Hefty brand has introduced the Hefty Trash Time Out site, perfect for those overwhelming moments where you need to let it all out: 

• Listen to a guided meditation designed to help you relax and regroup.   
• Breathe along with visuals that take you through a deep breathing exercise for relaxation. 
• Rage out with a trash tantrum that’s kept in check by our official Trash Time Out timer.

"The holidays can be stressful, but we know that no matter how busy you are, you still have to take out the trash,” said Brian Lutz, Marketing Director, Hefty Waste Bags, at Reynolds Consumer Products. “This year, the Hefty brand is helping to turn a chore into a much-needed escape with our Trash Time Out campaign. Whether you’re looking for a break from eyebrow raising holiday drama, questionable inquiries about your personal life, or other awkward moments, the Hefty brand provides strength and support that’s anything but ordinary.”

For additional information on #HeftyTrashTimeOut, visit TrashTimeOut.com and follow along on social @heftybrands.