Webvision Cloud – Customer Experience Management

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An affordable end-to-end solution, controlled by you

Webvision Cloud is an award winning Digital Experience Platform (DXP) for organisations of all sizes that need to provide their audience with a relevant and engaging digital experience across all devices, at an affordable price. The platform comprises:

• an elegant and versatile responsive website styled to deliver your brand with impact
• a fully integrated, flexible multichannel CMS, as used by some of the UK’s biggest publishers
• access management and e-commerce options supporting digital products, purchasing and fulfilment
• a customer data platform (CDP) including subscription management database with the tools you need for campaigns and segmentation
• a GDPR-ready single customer view (SCV) that tracks transactional history and web usage behaviour

The out-of-the-box functionality is highly configurable and flexible, giving users the ability to be in full control of the customer experience from content management and delivery to audience engagement and tailored digital communications. This allows your website to quickly react and evolve to reflect the changing nature of your commercial business model, without the usual associated programming and design costs.

Revenue and content models to suit all organisations

The flexibility of the platform supports a range of content templates and revenue generating business models – from paid content to advertising and sponsorship - to achieve a greater return on your investment, including:

• paid subscriptions, both bundles and single items
• industry standard banner advertising
• digital and event sponsorship
• creative marketing solutions (e.g. content marketing and native advertising)
• video and audio media
• multi-language support

Safe, secure, cost efficient and compliant

The platform is secure, low risk and low cost. There is no infrastructure requirement, nothing to install, and no need for costly IT staff to run it, as all technology and website hosting is in the cloud. Webvision Cloud has been designed to enforce GDPR data protection compliance and provide an audit trail to ensure any disputes can be dealt with swiftly and decisively. The hierarchical preference centre (Trust Centre) permits users to manage communications (in any format) from the organisation, the brand, any products or services, 3rd parties, and personalisation / profiling – something that is a legal requirement under the GDPR regulations.

At the backend, the Compliance Hub keeps track of all interactions with your customers so that your organisation can demonstrate lawful consent and ongoing engagement (for legitimate interest). Learn more about Webvision Cloud GDPR compliance.

Rapid development and implementation

With our standard site set-up completion in roughly 6-8 weeks (but more complex projects can take longer), our highly skilled and knowledgeable staff will advise you on the most appropriate site and configuration for your market and then train your staff to be totally confident in operating the platform. Our Webvision Cloud customer services team will be hand to help and advise you once your site is live. Learn more about our onboarding process.

All this is delivered as a 24/7 hosted and supported service.

Continuous development

Our software is continually developing and improving for the benefit of all of our clients. Adopting a SaaS platform allows for continuous and transparent upgrades, so you will always be running on the latest version of the software. And with its genuine scalability, there is a range of optional functionality that can extend your business easily and cost-effectively.

Controlling your Total Cost of Ownership (TCO)

Our ethos has always been to build flexible and adaptable technology that is fit for purpose, continuously evolving, and future-proofed. With Webvision Cloud, we guarantee you a high-performance digital platform digital platform, with none of the uncertainties and risks that you face in contracting a development team to knit together diverse Open Source modules. And equally importantly, after the build Abacus will be on hand to support and evolve your platform and your site as a member of a community of users. Our Help Centre provides our clients with the necessary information to get the most of the platform through our latest manuals, release notes, how-to guides, technical information, and legal documentation.

Better value than other leading website solutions

If you are looking to replace your website, CMS and customer management technology, we have a winning proposition. Allow us to prove to you that we can provide a risk free alternative to Open Source solutions (e.g. Wordpress, Drupal or Joomla), and let us help you identify the actual cost to your organisation, and help you build the business case to invest in Webvision Cloud today.

Consultancy Services

We have created a team of highly specialised staff and consultants with unrivalled industry experience in developing all aspects of online strategy. They will be there to support you throughout the UX and onboarding process, advising on the most appropriate set up and configuration for your market. And once your site is live, our team will be on hand to give you ongoing expertise and strategic guidance. Click here to learn more.