Explore Free, Plus, Pro, and Advanced Pricing Plans | Wistia

Wistia Pricing

Your business needs video.
We've got a plan.

Select a plan grouping

Free

Explore the video basics

$0/mo

Seriously free

Sign up for free

No credit card required.

1 user
Comes with 10 media

Start with the video essentials

  • Professional hosting
  • Video recording and editing
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Plus

Unlock custom video branding

$19/mo

Save 20% billed annually at $230.40/year, or pay monthly at $24/mo

Start a free trial

No credit card required.

3 users
Comes with 20 media

Everything in Free +

  • Fully customizable player
  • Clickable video CTAs
  • Team commenting and review
View all features
Recommended

Pro

Start generating leads from video

$79/mo

Save 20% billed annually at $950.40/year, or pay monthly at $99/mo

Start a free trial

No credit card required.

5 users
Comes with 50 media

Everything in Plus +

  • Webinars with basic branding
  • Lead generation forms
  • Embeddable video collections
  • Heatmaps and deeper analytics
View all features

Advanced

Optimize your video marketing

$319/mo

Save 20% billed annually at $3,830.40/year, or pay monthly at $399/mo

Start a free trial

No credit card required.

20 users
Comes with 250 media

Everything in Pro +

  • Webinars with custom branding
  • Marketing integrations
  • Automate campaigns with video
  • Ad platform integrations
  • Account success manager
View all features

Premium

Secure & scale video across teams

Custom

Talk to our team for pricing

Unlimited users
Custom media package

Everything in Advanced +

  • Single sign-on (SSO)
  • 2TB + of bandwidth
  • Video playback protection
  • Increased webinar limits
  • Dedicated accounts for teams
  • Priority support
View all features
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Explainly logo

After implementing Wistia into our website, we saw a 17% increase in leads and a 116.67% boost in sales conversions

Scarlett Bush Director of Operations at Explainly
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See all features & compare plans

Feature
Advanced

$319/mo

Start a free trial
Premium

Custom

Get in touch
Key features
Users
13520unlimited
Included media
102050250custom
Media limit
10755002,000unlimited
Bandwidth
200 GB1 TB1 TB1 TB2 TB+
Professional hosting and player
Video creation tools
Webinars
Marketing automation integrationsLogos for Hubspot, Adobe Marketo Engage, and Marketing Cloud Account Engagement (formerly Pardot)
Live chat and priority support
Customer success manager
Video player

High-quality playback that's always ad-free, loads fast, and is fully customizable.

Professional hosting
Customizable player color and controls
No-code replace
Video SEO
AI video chaptering
Remove Wistia branding
Embeddable collections and playlists
Video creation tools

Record and edit videos that look polished and professional (without having to hire a pro).

Screen and webcam recording
Editing
Text-based editing
Brand kit
AI social clips
AI script generator
Video podcasting
Beta
Speech enhancement
Beta
Royalty-free background music
Read-along teleprompter
Time-coded commenting
Webinars

Host engaging and lead-generating webinars with instant access to the recording.

Webinar hosting
Included time
1 hr.2 hrs.4 hrs.
Included attendees
1005002,500
Event registration
Chat, Q&A, polls
Email confirmations
Simulcast
LinkedIn Live integration
Attendee-level analytics
Scheduled, auto-start events
Custom branding & design
Marketing automation integrationsLogos for Hubspot, Adobe Marketo Engage, and Marketing Cloud Account Engagement (formerly Pardot)
RTMP Ingest
AI-powered

Enhance your videos and make your workflows less work with these integrated AI features.

Automated transcripts and captions
Automated chapters
Script generator
Social clips
Speech enhancement
Beta
Video dubbing
Beta
$2/min$2/min$2/min$2/min
Media management

Centralize, organize, and collaborate as a team on all your videos and webinars.

File transfer
Included media
102050250custom
Media limit
10755002,000unlimited
Additional per media cost
$2.00$1.00$0.50custom
Archived media storage
1005002,5005,000
Individual team accounts
add-on
Integrations

Seamlessly integrate Wistia with your existing tech stack. Your boss and operations teams will thank you for it.

Zoom
Social media toolsLogos for LinkendIn, Youtube, and Facebook
Email providersLogos for Intercom, Mailchimp, and Campaign Monitor
Google Analytics
Marketing automationLogos for Hubspot, Adobe Marketo Engage, and Marketing Cloud Account Engagement (formerly Pardot)
Meta Ads
Analytics

Track performance, unlock insights, and optimize your videos to increase ROI.

Account-level analytics
Media-level analytics
Embed location analytics
Heatmaps
A/B testing
Compare media
Google Analytics integration
Exporting data as CSV
Marketing & lead generation

Leverage videos and webinars to drive traffic, capture leads, and engage your audience.

Social media integrations
Customizable video landing pages
Email integrations
Basic Calls to Action
Custom Calls to Action
Lead Capture Forms
Google Analytics integration
Embeddable collections and playlists
Marketing automation integrationsLogos for Hubspot, Adobe Marketo Engage, and Marketing Cloud Account Engagement (formerly Pardot)
Meta ads
Privacy & security

Trust your videos and your account are protected. Control permissions, access, and sharing.

Private sharing
Password protection
Single sign-on (SSO)
Video playback protection
add-on
Transcription & localization

Make your videos accessible and reach your audience in every language.

Automated transcripts & captions
Order human-reviewed transcripts & captions
Video dubbing
Beta
$2/min$2/min$2/min$2/min
Wistia support & services

Whether you're working solo or as a team, our friendly team of video experts are here to help.

Email support
Live chat & priority support
Customer Success manager

We think you’ll love Wistia, but don’t take our word for it.

VideoHosting MomentumLeader LeaderVideoHosting Leader LeaderVideoHosting BestUsability Mid-Market TotalVideoHosting BestRelationship Mid-Market TotalVideoHosting BestResults Mid-Market TotalVideoHosting EasiestToUse Enterprise EaseOfUseVideoHosting MostImplementable Enterprise Total

Have questions? We have answers.

Reach out to support to get all the As to your Qs.

  • Is the Free Plan really free?

    Yes! It’s not a trial and it’s free forever. Wistia’s Free Plan comes with 10 videos, 200 GB of bandwidth per month, basic analytics, and the ability to customize the player to match the look and feel of your brand.

  • What’s the difference between included media and the total media limit?

    Included media is a little bit, well…literal! It’s the number of video or audio files you can upload to Wistia at no extra charge (i.e., what’s included on your plan). Once you’ve hit your included media limit, you can still upload audio or video files to Wistia—for a small additional cost. The total media limit? This one refers to the maximum number of video or audio files you can upload to Wistia on any plan.

  • What counts as a “media file”?

    Any file you upload counts as a media file. We suggest sticking to video and audio.

  • I want to add more team members to Wistia. Can I purchase additional users?

    The best way to unlock additional users is by upgrading your Wistia plan. We’ve carefully designed our plans to align with various phases of your video journey. If you need to add more collaborators to your Wistia account, there’s a good chance you’ll benefit from what’s available on the next tier up—things like higher media limits and more sophisticated reporting. It’s also important to note that you can share view-only links to your audio and video content with anyone.

  • Will I be charged for bandwidth?

    We don’t want you to have to worry about bandwidth. That’s why each plan has a clear bandwidth limit. Our Free Plan includes 200 GB per month, which should be more than enough for 10 uploads. If you’re on a Plus, Pro, or Advanced Plan, you’ll have a bandwidth limit of 1 TB per month. And finally, if you’re on our Premium Plan, you’ll have custom bandwidth coverage. If you ever exceed your bandwidth limit, we’ll notify you and offer you the option to upgrade your plan to one with a higher bandwidth limit. For more information, check out our support doc on bandwidth or get in touch with us.
  • Do you have any file size restrictions?

    Wistia plays best with MP4 files with an h.264 codec, a bitrate between 5,000–10,000 kbps, and a maximum file size of 26 GB. If your file doesn’t fit within these guidelines, try running the file through HandBrake (a free transcoding software) to see if that resolves the problem.
  • Can I purchase features a-la-carte?

    We hate to be a bummer, but you can’t purchase features a-la-carte. We’ve carefully designed our plans to align with different phases of your video journey. If you want a specific feature, there’s a good chance you’ll benefit from what’s on the next tier up—like higher media limits, more collaborators, and more sophisticated reporting.

  • Can I cancel at any time?

    Yes, you can cancel at any time unless you have a signed contract or order form with us. If you elect to cancel a paid plan during your billing cycle, you will not be issued a refund.

Ready to take Wistia for a spin?