Effective email marketing starts with a great strategy, and great strategies begin with knowing your customer. In fact, 74% of marketers say that personalisation increases their overall customer engagement rates, according to eConsultancy.

Vuture enables professional services firms to engage clients with relevant content—using interests and behavioral signals —and deliver one-to-one communications through partners or relationship owners. With CRM integrations with leading providers, we empower firms to leverage data to create personalised experiences. It also ensures that all data maps back to the CRM in real-time, keeping valuable source data fresh and accurate.

Finally, you can learn what’s working and understand how to best drive performance. Whether your firm has development resources, an advanced analytics operation, or a small marketing team, we have extensive reporting capabilities to meet your needs.

Intuitive dashboards and pre-built reports can be accessed within the platform, allowing you to quickly identify trends and make confident, data-driven decisions. For those with more advanced needs, Vuture’s Reporting API allows data to be pushed to third-party data analytics tools—such as Tableau or Power BI—or directly into a data warehouse for custom analysis.