Audience Segments for Programmatic Targeting
SHARETHIS AUDIENCE SEGMENTS

We Make Online
Behavior Actionable

Reach your most valuable audiences and exceed campaign goals across all channels and ad mediums.

Explore ShareThis Data Solutions

Engage the Right Consumers to Drive Results for Any Campaign Objective

Build awareness with interested consumers

Drive conversions with high-intent buyers

Engage audiences at key life-stage moments

Maximize effectiveness of seasonal campaigns

Across All Key Verticals

Retail & CPG

Media & Entertainment

Auto

B2B

Healthcare

Financial Services

Travel

Technology

Trusted by Leading Agencies

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Rich Interest Data Is the Foundation for ShareThis Audience Segments

How do we create and deploy high-performing audiences at scale?

1

Observe

Online behavior is observed in real time on millions of sites

2

Understand

Natural language processing assigns meaning to millions of web pages daily

3

Map

Engagement behavior on page content is continuously mapped to user interest and intent

4

Activate

ShareThis Audience Segments can be activated programmatically for targeting across all digital channels, from social to display to connected TV

Step 1

Observe

Online behavior is observed in real time on millions of sites

Step 2

Understand

Natural language processing assigns meaning to millions of web pages daily

Step 3

Map

Engagement behavior on page content is continuously mapped to user interest and intent

Step 4

Activate

ShareThis Audience Segments can be activated programmatically for targeting across all digital channels, from social to display to connected TV

Turnkey Activation

Custom Audiences Segments

Custom Audience Segments are built, sent and ready for activation in ~1 day via API

Standard Audience Segments

Over 1,000 standard segments
are available off the shelf for immediate activation

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Leverage ShareThis Audiences Across the Programmatic Ecosystem

ShareThis Audiences are available programmatically through our expansive ad tech ecosystem integrations

Real Interest Data Direct from the Source

Get Depth and Range with
Data From Across the Web

3M

Global Websites

Drive Results with Insights

Based on Real Interest Data

1.5B

Global Users

Unparalleled Scale for

Unparalleled Performance

18B

Monthly Events

Committed to Strict Privacy Guidelines

ShareThis takes compliance seriously and provides respect for global consumers who share their data through legal, ethical and self-regulatory processes.

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Build a Successful Future without Third-Party Cookies

ShareThis Atlas Global ID will ensure the continuity of high quality, future-proofed data services

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Act On What’s Trending Now

One thing that doesn't change is that everything is always changing. Don’t fall behind — follow ShareThis Trends to keep up with shifting consumer preferences and new patterns of behavior

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