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Subscribe to Blogs

When you subscribe to a blog on WordPress.com, you can follow along with that blog’s posts via email and the Reader. This guide will show you how to add a blog to your subscriptions.

Subscribe to a Blog on WordPress.com

There are several ways to subscribe to a WordPress.com-hosted blog and keep up with its posts via Reader and email notifications.

Subscribe Via a Subscription Box

You can subscribe to a blog via a subscription form if the site owner has added one. The blog owner can design their subscription button however they like. Here is an example of a subscription box:

A subscription form with a field to enter an email address and click subscribe.
An example of a subscription form a blog owner has created

Subscribe Via the Action Bar

Most WordPress.com sites include an action bar that you can use to subscribe with using the following steps:

  1. Visit the homepage of the website you wish to follow.
  2. Click the “Subscribe” button that appears in the bottom right-hand corner:
The subscribe button for a WordPress.com account
  1. The text of the “Subscribe” button will change to “Subscribed” and a popup will appear for you to select how you would like to be notified of new posts:

When subscribing to a blog on WordPress.com, your email address is visible to the website owner.

Subscribe Via Email

If you are not logged into a WordPress.com account, clicking the “Subscribe” button will ask for the email address you want to subscribe with instead.

The Follow button at the bottom of a  WordPress.com site with the option to enter an email address.

After entering your email address, click on the confirmation link in the email that we sent you to confirm your subscription request and start receiving emails. If your email address isn’t already associated with a WordPress.com account, clicking this confirmation link will set you up with one, which will be used to manage your subscriptions.

Subscribe to a Blog Not on WordPress.com

To add a blog from Tumblr, Blogger, or any other service to your Reader:

  1. Log into your WordPress.com account.
  2. Open the Reader by clicking on the reading glasses icon at the top right of the Admin Bar.
  3. At the top right side of the screen, click the “Manage” link next to the “Subscriptions” label:
  1. Click the button labelled “New subscription” in the upper right corner:
The "New subscription" button in the WordPress.com Reader to add a new Reader subscription.
  1. In the text box, enter the URL of the site or an or RSS feed link:
  1. Click the “Add site” button.

Future posts published on that blog will appear in your Reader.

Import Subscriptions Via OPML

If you have an OPML file from another feed aggregator service, you can use it to import several subscriptions to Reader at once.

  1. Log into your WordPress.com account.
  2. Open the Reader by clicking on the reading glasses icon at the top right of the Admin Bar.
  3. On the right side of the screen, click the “Manage” link next to your existing Subscriptions.
  4. Click the ellipses (three dots) next to the “New subscription” button in the upper right corner.
  5. Select the “Import OPML” option:
The Import and Export OPML file options are shown after clicking the three dots next to the "New subscription" button.
  1. Select the OPML file from your computer’s file picker to import the subscriptions contained in that file.

You can also export your blog subscriptions from Reader to another service using the Export OPML option.

Adjust Subscription Email Frequency

To adjust the emails you receive for all sites you have subscribed to in Reader, visit our Notification Settings guide.

To change your email preferences for specific blogs only:

  1. Log into your WordPress.com account.
  2. Open the Reader by clicking on the reading glasses icon at the top right of the Admin Bar.
  3. On the right side of the screen, click the “Manage” link next to your existing Subscriptions.
  4. Click the three dots at the end of the row of a subscribed blog to and choose from the following options:
    • Receive emails when new posts are published on that blog (set the frequency to Instantly, Daily, or Weekly.)
    • Receive new comment emails from that blog.
    • Receive web and mobile notifications when new posts are published on that blog.
    • Unsubscribe.
    • View feed.
Per-blog email frequency options in the WordPress.com Reader.

Manage Newsletter Categories

If you have subscribed to a blog that uses newsletter categories, you can manage which categories you are subscribed to.

  1. Click on Reader in the WordPress.com toolbar.
  2. On the right side of the screen, click the “Manage” link next to your existing Subscriptions.
  3. Click the title of the blog you want to manage categories for.
  4. Toggle the button next to the categories the blog offers.

Your settings will be updated automatically.

The Subscription section of manage blog settings.

Unsubscribe From a Blog

Learn how to unsubscribe from a blog on WordPress.com in this guide.

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