Global Reach for Community: Experiences of a University-Community Collaboration | IGI Global Scientific Publishing
Welcome to the InfoSci Platform
Global Reach for Community: Experiences of a University-Community Collaboration

Global Reach for Community: Experiences of a University-Community Collaboration

Purnendu Mandal, Dale H. Shao, Roger J. Kennedy
Copyright: © 2004 |Volume: 2 |Issue: 4 |Pages: 16
ISSN: 1539-2937|EISSN: 1539-2929|ISSN: 1539-2937|EISBN13: 9781615205356|EISSN: 1539-2929|DOI: 10.4018/jeco.2004100110
Cite Article Cite Article

MLA

Mandal, Purnendu, et al. "Global Reach for Community: Experiences of a University-Community Collaboration." JECO vol.2, no.4 2004: pp.128-143. https://doi.org/10.4018/jeco.2004100110

APA

Mandal, P., Shao, D. H., & Kennedy, R. J. (2004). Global Reach for Community: Experiences of a University-Community Collaboration. Journal of Electronic Commerce in Organizations (JECO), 2(4), 128-143. https://doi.org/10.4018/jeco.2004100110

Chicago

Mandal, Purnendu, Dale H. Shao, and Roger J. Kennedy. "Global Reach for Community: Experiences of a University-Community Collaboration," Journal of Electronic Commerce in Organizations (JECO) 2, no.4: 128-143. https://doi.org/10.4018/jeco.2004100110

Export Reference

Mendeley
Favorite Full-Issue Download

Abstract

Community-initiated information dissemination types of activities over the Internet are showing a growing trend in recent years. Local communities realized the potential of enormous benefits in promoting their locality in the Internet. This case focuses on an Internet-based community development project that promotes e-commerce concepts among customers, local businesses, and local government bodies. A volunteer organization, St. Albans Renaissance Group in the State of West Virginia, and a regional university, Marshall University at Huntington, West Virginia, spearheaded the project. The experiences gained in the process of developing a large Web site are discussed here. This case suggests an approach that could be used to develop Web sites for e-commerce in cash strapped local communities, and to increase the likelihood that the initiatives would be successful.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global Scientific Publishing bookstore.