Abstract
Web search engines gather a lot of information on the preferences and interests of users. They actually gather enough information to create detailed user profiles which might enable re-identification of the individuals to which those profiles correspond, e.g. thanks to the so-called vanity queries or to linkage of several queries known to have been submitted by the same user. In this way, a broadly used search engine like Google becomes a “big brother” in the purest Orwellian style.
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Domingo-Ferrer, J. (2010). User Privacy in Web Search. In: Torra, V., Narukawa, Y., Daumas, M. (eds) Modeling Decisions for Artificial Intelligence. MDAI 2010. Lecture Notes in Computer Science(), vol 6408. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-16292-3_2
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DOI: https://doi.org/10.1007/978-3-642-16292-3_2
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