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Electronic Commerce Research and Applications, Volume 33
Volume 33, January 2019
- Ayse Bengi Ozcelik, Kaan Varnali:
Effectiveness of online behavioral targeting: A psychological perspective. - Fátima Leal, Bruno M. Veloso, Benedita Malheiro, Horacio González-Vélez, Juan-Carlos Burguillo:
Scalable modelling and recommendation using wiki-based crowdsourced repositories. - Maryam Razeghian, Thomas A. Weber:
The advent of the sharing culture and its effect on product pricing. - Roumen Vragov, Richard Di Shang, Vernon L. Smith, David Porter:
Let's play the search game: Strategic and behavioral properties of sponsored search auction mechanisms. - Byungjoon Yoo, Moonkyoung Jang:
A bibliographic survey of business models, service relationships, and technology in electronic commerce. - Makoto Morisada, Yukihiro Miwa, Wirawan Dony Dahana:
Identifying valuable customer segments in online fashion markets: An implication for customer tier programs. - Xiangfeng Chen, Chuanjun Liu, Shuting Li:
The role of supply chain finance in improving the competitive advantage of online retailing enterprises. - Zhen Shao, Lin Zhang, Xiaotong Li, Yue Guo:
Antecedents of trust and continuance intention in mobile payment platforms: The moderating effect of gender.
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