乐胖代购免代理版

{"id":"https://openalex.org/W2067247209","doi":"https://doi.org/10.1287/mnsc.1090.0997","title":"Pioneering Plus a Broad Product Line Strategy: Higher Profits or Deeper Losses?","display_name":"Pioneering Plus a Broad Product Line Strategy: Higher Profits or Deeper Losses?","publication_year":2009,"publication_date":"2009-04-16","ids":{"openalex":"https://openalex.org/W2067247209","doi":"https://doi.org/10.1287/mnsc.1090.0997","mag":"2067247209"},"language":"en","primary_location":{"is_oa":false,"landing_page_url":"https://doi.org/10.1287/mnsc.1090.0997","pdf_url":null,"source":{"id":"https://openalex.org/S33323087","display_name":"Management Science","issn_l":"0025-1909","issn":["0025-1909","1526-5501"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310315699","host_organization_name":"Institute for Operations Research and the Management Sciences","host_organization_lineage":["https://openalex.org/P4310315699"],"host_organization_lineage_names":["Institute for Operations Research and the Management Sciences"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false},"type":"article","type_crossref":"journal-article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5006396006","display_name":"William Boulding","orcid":null},"institutions":[{"id":"https://openalex.org/I170897317","display_name":"Duke University","ror":"https://ror.org/00py81415","country_code":"US","type":"education","lineage":["https://openalex.org/I170897317"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"William Boulding","raw_affiliation_strings":["Fuqua School of Business, Duke University, Durham, North Carolina 27708;"],"affiliations":[{"raw_affiliation_string":"Fuqua School of Business, Duke University, Durham, North Carolina 27708;","institution_ids":["https://openalex.org/I170897317"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5019000888","display_name":"Markus Christen","orcid":"https://orcid.org/0000-0001-8378-9366"},"institutions":[{"id":"https://openalex.org/I4210152270","display_name":"INSEAD","ror":"https://ror.org/05ynf4333","country_code":"SG","type":"education","lineage":["https://openalex.org/I102272798","https://openalex.org/I4210152270"]}],"countries":["SG"],"is_corresponding":false,"raw_author_name":"Markus Christen","raw_affiliation_strings":["INSEAD, Singapore 138676, Singapore"],"affiliations":[{"raw_affiliation_string":"INSEAD, Singapore 138676, Singapore","institution_ids":["https://openalex.org/I4210152270"]}]}],"institution_assertions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.713,"has_fulltext":true,"fulltext_origin":"ngrams","cited_by_count":22,"citation_normalized_percentile":{"value":0.876449,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":90},"biblio":{"volume":"55","issue":"6","first_page":"958","last_page":"967"},"is_retracted":false,"is_paratext":false,"primary_topic":{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9961,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9961,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9945,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.992,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/disadvantage","display_name":"Disadvantage","score":0.5995387},{"id":"https://openalex.org/keywords/product-line","display_name":"Product line","score":0.519777},{"id":"https://openalex.org/keywords/product-proliferation","display_name":"Product proliferation","score":0.5169194},{"id":"https://openalex.org/keywords/preemption","display_name":"Preemption","score":0.41796455}],"concepts":[{"id":"https://openalex.org/C181622380","wikidata":"https://www.wikidata.org/wiki/Q26911","display_name":"Profit (economics)","level":2,"score":0.62972814},{"id":"https://openalex.org/C2777673361","wikidata":"https://www.wikidata.org/wiki/Q5281228","display_name":"Disadvantage","level":2,"score":0.5995387},{"id":"https://openalex.org/C19351080","wikidata":"https://www.wikidata.org/wiki/Q1395034","display_name":"New product development","level":2,"score":0.5963693},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.5772659},{"id":"https://openalex.org/C2988046880","wikidata":"https://www.wikidata.org/wiki/Q3084961","display_name":"Product line","level":2,"score":0.519777},{"id":"https://openalex.org/C67741611","wikidata":"https://www.wikidata.org/wiki/Q7247787","display_name":"Product proliferation","level":4,"score":0.5169194},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.50472486},{"id":"https://openalex.org/C136197465","wikidata":"https://www.wikidata.org/wiki/Q1729295","display_name":"Variety (cybernetics)","level":2,"score":0.46182758},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.45456555},{"id":"https://openalex.org/C206952183","wikidata":"https://www.wikidata.org/wiki/Q1193100","display_name":"Preemption","level":2,"score":0.41796455},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.4037994},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.39804947},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.3021248},{"id":"https://openalex.org/C545102676","wikidata":"https://www.wikidata.org/wiki/Q1780667","display_name":"Product management","level":3,"score":0.24281684},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.09728831},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.0},{"id":"https://openalex.org/C117671659","wikidata":"https://www.wikidata.org/wiki/Q11049265","display_name":"Manufacturing engineering","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"is_oa":false,"landing_page_url":"https://doi.org/10.1287/mnsc.1090.0997","pdf_url":null,"source":{"id":"https://openalex.org/S33323087","display_name":"Management Science","issn_l":"0025-1909","issn":["0025-1909","1526-5501"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310315699","host_organization_name":"Institute for Operations Research and the Management Sciences","host_organization_lineage":["https://openalex.org/P4310315699"],"host_organization_lineage_names":["Institute for Operations Research and the Management Sciences"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false}],"best_oa_location":null,"sustainable_development_goals":[],"grants":[],"datasets":[],"versions":[],"referenced_works_count":27,"referenced_works":["https://openalex.org/W1572586719","https://openalex.org/W1966144537","https://openalex.org/W1993453783","https://openalex.org/W1994758072","https://openalex.org/W2014193171","https://openalex.org/W2040284309","https://openalex.org/W2049291682","https://openalex.org/W2051063224","https://openalex.org/W2054331980","https://openalex.org/W2078253302","https://openalex.org/W2096131033","https://openalex.org/W2103249592","https://openalex.org/W2112352537","https://openalex.org/W2113468393","https://openalex.org/W2122501614","https://openalex.org/W2124368097","https://openalex.org/W2142773961","https://openalex.org/W2146870384","https://openalex.org/W2152668377","https://openalex.org/W2154509588","https://openalex.org/W3123704062","https://openalex.org/W3124539159","https://openalex.org/W3125656997","https://openalex.org/W3125797053","https://openalex.org/W4229618677","https://openalex.org/W4232201694","https://openalex.org/W4256736991"],"related_works":["https://openalex.org/W4312082128","https://openalex.org/W3121411221","https://openalex.org/W2767566475","https://openalex.org/W2556118702","https://openalex.org/W2547036958","https://openalex.org/W2350356671","https://openalex.org/W2067247209","https://openalex.org/W2040651889","https://openalex.org/W2018157584","https://openalex.org/W2000734346"],"abstract_inverted_index":{"Previous":[0],"research":[1],"suggests":[2],"firms":[3],"can":[4],"build":[5],"a":[6,15,27,31,55,59,66,126,131,136,153,162,168,185],"market":[7,51],"share":[8,52],"advantage":[9,34,53,68],"by":[10,69,166],"preempting":[11],"later":[12],"entrants":[13],"with":[14,58,130,161],"broad":[16,60,127,174],"product":[17,61,128,138,169,175],"line":[18,62,129,176],"and":[19,85,121,149],"expanding":[20],"rapidly":[21],"into":[22,65],"related":[23],"markets.":[24],"Whether":[25],"such":[26],"strategy":[28,63,187],"leads":[29],"to":[30,36,116,170],"pioneering":[32,56,146,154,180],"profit":[33,67,79,155],"relative":[35],"followers":[37],"also":[38],"depends":[39],"on":[40],"its":[41],"cost":[42,72,147,181],"effects.":[43],"In":[44],"this":[45,75],"paper,":[46],"we":[47,95,107,114],"examine":[48],"when":[49],"the":[50,71,78,145,158,179],"of":[54,74,81],"firm":[57],"translates":[64],"examining":[70],"effects":[73],"strategy.":[76],"Using":[77],"impact":[80],"marketing":[82],"strategies":[83],"data":[84],"an":[86,109],"estimation":[87],"method":[88],"that":[89,113,124],"controls":[90],"for":[91],"various":[92],"unobserved":[93],"factors,":[94],"find":[96],"significant":[97],"differences":[98],"between":[99],"different":[100],"industry":[101],"settings.":[102],"From":[103],"these":[104],"contrasting":[105],"findings,":[106],"generate":[108],"emerging":[110],"theoretical":[111],"framework":[112],"subject":[115],"empirical":[117],"testing.":[118],"We":[119],"conjecture,":[120],"empirically":[122],"verify,":[123],"creating":[125],"versioning":[132],"strategy\u2014creating":[133,164],"variety":[134,165],"from":[135],"standard":[137],"in":[139,152],"anticipating":[140],"customer":[141,172],"demand\u2014does":[142],"not":[143],"increase":[144],"disadvantage,":[148,182],"thus":[150],"results":[151],"advantage.":[156],"On":[157],"other":[159],"hand,":[160],"tailoring":[163],"customizing":[167],"actual":[171],"demand\u2014a":[173],"substantially":[177],"increases":[178],"thereby":[183],"making":[184],"preemption":[186],"counterproductive.":[188]},"cited_by_api_url":"https://api.openalex.org/works?filter=cites:W2067247209","counts_by_year":[{"year":2024,"cited_by_count":4},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":1},{"year":2019,"cited_by_count":2},{"year":2018,"cited_by_count":2},{"year":2017,"cited_by_count":2},{"year":2016,"cited_by_count":1},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":3},{"year":2013,"cited_by_count":1},{"year":2012,"cited_by_count":2}],"updated_date":"2025-01-06T02:38:37.353117","created_date":"2016-06-24"}