{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,5,5]],"date-time":"2025-05-05T15:09:59Z","timestamp":1746457799522},"reference-count":128,"publisher":"Elsevier BV","license":[{"start":{"date-parts":[[2020,8,1]],"date-time":"2020-08-01T00:00:00Z","timestamp":1596240000000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.elsevier.com\/tdm\/userlicense\/1.0\/"}],"content-domain":{"domain":["elsevier.com","sciencedirect.com"],"crossmark-restriction":true},"short-container-title":["International Journal of Information Management"],"published-print":{"date-parts":[[2020,8]]},"DOI":"10.1016\/j.ijinfomgt.2020.102103","type":"journal-article","created":{"date-parts":[[2020,3,19]],"date-time":"2020-03-19T11:18:03Z","timestamp":1584616683000},"page":"102103","update-policy":"http:\/\/dx.doi.org\/10.1016\/elsevier_cm_policy","source":"Crossref","is-referenced-by-count":230,"special_numbering":"C","title":["Why do small and medium enterprises use social media marketing and what is the impact: Empirical insights from India"],"prefix":"10.1016","volume":"53","author":[{"given":"Sheshadri","family":"Chatterjee","sequence":"first","affiliation":[]},{"given":"Arpan","family":"Kumar Kar","sequence":"additional","affiliation":[]}],"member":"78","reference":[{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0005","doi-asserted-by":"crossref","first-page":"97","DOI":"10.1002\/wics.51","article-title":"Partial least squares regression and projection on latent structure regression (PLSRegression)","volume":"2","author":"Abdi","year":"2010","journal-title":"Wires Computational Statistics"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0010","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1504\/IJICBM.2016.077634","article-title":"Social commerce as a business tool in Saudi Arabia\u2019s SMEs","volume":"13","author":"Abed","year":"2016","journal-title":"International Journal of Indian Culture and Business Management"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0015","doi-asserted-by":"crossref","first-page":"159","DOI":"10.1504\/IJBIS.2015.069429","article-title":"SMEs\u2019 adoption of e-commerce using social media in a Saudi Arabian context: A systematic literature review","volume":"19","author":"Abed","year":"2015","journal-title":"International Journal of Business Information Systems"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0020","doi-asserted-by":"crossref","first-page":"39","DOI":"10.1362\/146934715X14267608178686","article-title":"Social media as a bridge to e-commerce adoption in SMEs: A systematic literature review","volume":"15","author":"Abed","year":"2015","journal-title":"The Marketing Review"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0025","series-title":"The internet of things: The continuation of the internet, 8-9","author":"Acquity Group","year":"2014"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0030","doi-asserted-by":"crossref","DOI":"10.1108\/PR-09-2018-0328","article-title":"Human resource management and innovation in SMEs","author":"Adla","year":"2019","journal-title":"Personnel Review"},{"issue":"8","key":"10.1016\/j.ijinfomgt.2020.102103_bib0035","doi-asserted-by":"crossref","first-page":"115","DOI":"10.1016\/j.ijmedinf.2008.06.006","article-title":"Using a modified technology acceptance model in hospitals","volume":"7","author":"Aggelidis","year":"2009","journal-title":"International Journal of Medical Informatics"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0040","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1509\/jim.15.0130","article-title":"International market entry: How do small and medium-sized enterprises make decisions?","volume":"25","author":"Ahi","year":"2017","journal-title":"Journal of International Marketing"},{"issue":"7","key":"10.1016\/j.ijinfomgt.2020.102103_bib0045","doi-asserted-by":"crossref","first-page":"1177","DOI":"10.1016\/j.tele.2017.05.008","article-title":"Social media in marketing: A review and analysis of the existing literature","volume":"34","author":"Alalwan","year":"2017","journal-title":"Telematics and Informatics"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0050","doi-asserted-by":"crossref","first-page":"112","DOI":"10.5539\/ijbm.v4n2p112","article-title":"ICT adoption in small and medium enterprises: An empirical evidence of service sectors in Malaysia","volume":"4","author":"Alam","year":"2009","journal-title":"International Journal of Business and Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0055","doi-asserted-by":"crossref","first-page":"139","DOI":"10.1016\/j.jretconser.2017.09.011","article-title":"The effect of telepresence, social presence and involvement on consumer","volume":"40","author":"Algharabata","year":"2018","journal-title":"Journal of Retailing and Consumer Services"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0060","doi-asserted-by":"crossref","DOI":"10.1108\/APJIE-08-2019-0060","article-title":"The impact of market orientation on innovativeness: Evidence from Yemeni SMEs","author":"Alhakimi","year":"2020","journal-title":"Asia Pacific Journal of Innovation and Entrepreneurship"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0065","doi-asserted-by":"crossref","first-page":"3","DOI":"10.1287\/isre.1120.0470","article-title":"Introduction to the special issue \u2014Social media and business transformation: A framework for research","volume":"24","author":"Aral","year":"2013","journal-title":"Information Systems Research"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0070","first-page":"125","article-title":"Use and impact of ICT on SMEs in Oman","volume":"11","author":"Ashrafi","year":"2008","journal-title":"Electronic Journal of Information Systems Evaluation"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0075","doi-asserted-by":"crossref","first-page":"107","DOI":"10.1016\/j.ijinfomgt.2017.07.005","article-title":"Search engine marketing is not all gold: Insights from Twitter and SEOClerks","volume":"38","author":"Aswani","year":"2018","journal-title":"International Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0080","series-title":"Handbook of partial least squares: Concepts, methods and applications.","first-page":"427","article-title":"Applying maximum likelihood and PLS on different sample sizes: Studies on servqual model and employee behavior model","author":"Borroso","year":"2010"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0085","doi-asserted-by":"crossref","first-page":"141","DOI":"10.1207\/s1532754xjprr1802_4","article-title":"An open-system approach to building theory in public relations","volume":"18","author":"Broom","year":"2006","journal-title":"Journal of Public Relations Research"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0090","doi-asserted-by":"crossref","first-page":"250","DOI":"10.1016\/j.ijinfomgt.2007.02.007","article-title":"Radio frequency identification technology: an exploratory study on adoption in the South African retail sectors","volume":"27","author":"Brown","year":"2007","journal-title":"International Journal of Information Management"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0095","doi-asserted-by":"crossref","first-page":"25","DOI":"10.1080\/19312458.2017.1396583","article-title":"Ten steps in scale development and reporting: A guide for researchers","volume":"12","author":"Carpenter","year":"2018","journal-title":"Communication Methods and Measures"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0100","doi-asserted-by":"crossref","first-page":"5","DOI":"10.1177\/1077695814551835","article-title":"Journalism degree motivations (JDM): The development of a scale","volume":"71","author":"Carpenter","year":"2016","journal-title":"Journalism & Mass Communication Educator"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0105","doi-asserted-by":"crossref","first-page":"247","DOI":"10.1016\/j.ijpe.2014.12.037","article-title":"Insights from hashtag #supplychain and Twitter analytics: Considering Twitter and Twitter data for supply chain practice and research","volume":"165","author":"Chae","year":"2015","journal-title":"International Journal of Production Economics"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0110","doi-asserted-by":"crossref","first-page":"399","DOI":"10.1108\/DPRG-04-2018-0017","article-title":"Regulation and governance of the internet of things in India","volume":"20","author":"Chatterjee","year":"2018","journal-title":"Digital Policy Regulation and Governance"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0115","doi-asserted-by":"crossref","first-page":"189","DOI":"10.1108\/JSTPM-03-2017-0008","article-title":"Effects of successful adoption of information technology enabled services in proposed smart cities of India: From user experience perspective","volume":"9","author":"Chatterjee","year":"2018","journal-title":"Journal of Science and Technology Policy Management"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0120","doi-asserted-by":"crossref","first-page":"349","DOI":"10.1016\/j.giq.2018.05.002","article-title":"Success of IoT in Smart Cities of India: An empirical analysis","volume":"35","author":"Chatterjee","year":"2018","journal-title":"Government Information Quarterly"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0125","doi-asserted-by":"crossref","first-page":"237","DOI":"10.2307\/249690","article-title":"On the use, usefulness, and ease of use of structural equation modelling in MIS research: A note of caution","volume":"19","author":"Chin","year":"1995","journal-title":"MIS Quarterly"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0130","first-page":"32","article-title":"Combined model of technology acceptance and innovation diffusion theory for adoption of smartwatch","volume":"14","author":"Choe","year":"2018","journal-title":"International Journal of Contents"},{"issue":"10","key":"10.1016\/j.ijinfomgt.2020.102103_bib0135","doi-asserted-by":"crossref","first-page":"8645","DOI":"10.1016\/j.eswa.2012.01.201","article-title":"Structural equation modeling for multi-stage analysis on radio frequency identification (RFID) diffusion in the health care industry","volume":"39","author":"Chong","year":"2012","journal-title":"Expert Systems With Applications"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0140","doi-asserted-by":"crossref","first-page":"1405","DOI":"10.1016\/j.ijinfomgt.2016.10.003","article-title":"Managing an organization\u2019s social media presence: An empirical stages of growth model","volume":"37","author":"Chung","year":"2017","journal-title":"International Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0145","doi-asserted-by":"crossref","first-page":"93","DOI":"10.1016\/j.sbspro.2012.09.016","article-title":"Literature analysis on determinant factors and the impact of ICT in SMEs","volume":"62","author":"Consoli","year":"2012","journal-title":"Procedia - Social and Behavioral Sciences"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0150","first-page":"243","article-title":"How large US companies can use Twitter and other social media to gain business value","volume":"9","author":"Culnan","year":"2010","journal-title":"MIS Quarterly Executive"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0155","first-page":"69","article-title":"SMEs in India: issues and possibilities in times of globalisation","volume":"5","author":"Das","year":"2007","journal-title":"Asian SMEs and Globalization, ERIA Research Project Report"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0160","doi-asserted-by":"crossref","first-page":"319","DOI":"10.2307\/249008","article-title":"Perceived usefulness, perceived ease of use, and user acceptance of information technology","volume":"13","author":"Davis","year":"1989","journal-title":"MIS Quarterly"},{"issue":"8","key":"10.1016\/j.ijinfomgt.2020.102103_bib0165","doi-asserted-by":"crossref","first-page":"982","DOI":"10.1287\/mnsc.35.8.982","article-title":"User acceptance of computer technology: A comparison of two theoretical models","volume":"35","author":"Davis","year":"1989","journal-title":"Management Science"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0170","doi-asserted-by":"crossref","first-page":"115","DOI":"10.1080\/07370024.2017.1312406","article-title":"Why would I use this in my home? A model of domestic social robot acceptance","volume":"34","author":"de Graaf","year":"2019","journal-title":"Human-Computer Interaction"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0175","doi-asserted-by":"crossref","first-page":"475","DOI":"10.1108\/MIP-07-2013-0119","article-title":"An empirical examination of customer\u2019s adoption of m-banking in India","volume":"32","author":"Deb","year":"2014","journal-title":"Marketing Intelligence & Planning"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0180","series-title":"Creating Value: an SME and Social media, PACIS 2011 Proceedings","author":"Derham","year":"2011"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0185","series-title":"Theory and applications","article-title":"Scale development","author":"DeVellis","year":"2012"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0190","series-title":"The value of ICT for SMEs in the UK: A critical literature review, report for Small Business Service Research Program","author":"Dixon","year":"2002"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0195","doi-asserted-by":"crossref","first-page":"289","DOI":"10.1362\/146934715X14441363377999","article-title":"Social media marketing and advertising","volume":"15","author":"Dwivedi","year":"2015","journal-title":"The Marketing Review"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0200","doi-asserted-by":"crossref","first-page":"211","DOI":"10.1016\/j.giq.2017.03.001","article-title":"An empirical validation of a unified model of electronic government adoption (UMEGA)","volume":"34","author":"Dwivedi","year":"2017","journal-title":"Government Information Quarterly"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0205","doi-asserted-by":"crossref","first-page":"719","DOI":"10.1007\/s10796-017-9774-y","article-title":"Re-examining the unified theory of acceptance and use of technology (UTAUT): Towards a revised theoretical model","volume":"21","author":"Dwivedi","year":"2019","journal-title":"Information Systems Frontiers"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0210","doi-asserted-by":"crossref","first-page":"112","DOI":"10.1016\/j.ijinfomgt.2019.01.011","article-title":"Emergency management in the changing world of social media: Framing the research agenda with the stakeholders through engaged scholarship","volume":"47","author":"Elbanna","year":"2019","journal-title":"International Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0215","series-title":"Advancing with e-commerce","author":"Ernst and Young (Commissioned by the National Office for the Information Economy (NOIE) of Australia)","year":"2001"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0220","doi-asserted-by":"crossref","DOI":"10.1108\/JEEE-03-2019-0037","article-title":"Achieving SME performance through individual entrepreneurial orientation: An active social networking perspective","author":"Fatima","year":"2019","journal-title":"Journal of Entrepreneurship in Emerging Economies"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0225","doi-asserted-by":"crossref","first-page":"39","DOI":"10.1177\/002224378101800104","article-title":"Evaluating structural equation models with unobservable variables and measurement error","volume":"18","author":"Fornell","year":"1981","journal-title":"Journal of Marketing Research"},{"issue":"6","key":"10.1016\/j.ijinfomgt.2020.102103_bib0230","first-page":"725","article-title":"E-commerce: The role of familiarity and trust","volume":"28","author":"Gefen","year":"2000","journal-title":"The International Journal of Management Science"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0235","first-page":"91","article-title":"A practical guide to factorial validity using PLS-Graph: Tutorial and annotated example","volume":"16","author":"Gefen","year":"2005","journal-title":"Communications of the Association for Information Systems"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0240","article-title":"Role of micro and small enterprises in Egypt\u2019s economic transition","author":"Ghanem","year":"2013","journal-title":"Brookings"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0245","series-title":"Multivariate data analysis","author":"Hair","year":"2006"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0250","series-title":"Multivariate data analysis","author":"Hair","year":"2010"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0255","series-title":"Modern factor analysis","author":"Harman","year":"1976"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0260","doi-asserted-by":"crossref","first-page":"27","DOI":"10.1016\/j.ausmj.2014.11.001","article-title":"Modelling CRM in a social media age","volume":"23","author":"Harrigan","year":"2015","journal-title":"Australasian Marketing Journal"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0265","doi-asserted-by":"crossref","first-page":"153","DOI":"10.1504\/IJTMKT.2008.018862","article-title":"Out on the pull: How small firms are making themselves sexy with new online promotion techniques","volume":"3","author":"Harris","year":"2008","journal-title":"International Journal of Technology Marketing"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0270","doi-asserted-by":"crossref","first-page":"383","DOI":"10.1016\/S1071-5819(03)00079-X","article-title":"Perceived usefulness, ease of use and electronic supermarket use","volume":"59","author":"Henderson","year":"2003","journal-title":"International Journal of Human-computer Studies"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0275","doi-asserted-by":"crossref","first-page":"393","DOI":"10.1177\/0013164405282485","article-title":"Use of exploratory factor analysis in published research. Common errors and some comment on improved practice","volume":"66","author":"Henson","year":"2006","journal-title":"Education and Psychological Measurement"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0280","doi-asserted-by":"crossref","first-page":"967","DOI":"10.1177\/014920639502100509","article-title":"A review of scale development in the study of behavior in organizations","volume":"21","author":"Hinkin","year":"1996","journal-title":"Journal of Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0285","series-title":"Culture and organizations: Software of the mind","author":"Hofsted","year":"1997"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0290","doi-asserted-by":"crossref","first-page":"54","DOI":"10.1016\/j.ijinfomgt.2018.11.011","article-title":"Cloud computing utilization and mitigation of informational and marketing barriers of the SMEs from the emerging markets: Evidence from Iran and Turkey","volume":"46","author":"Hosseini","year":"2019","journal-title":"International Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0295","series-title":"The structural equation modeling approach: Basic concepts and fundamental issues","author":"Hoyle","year":"1995"},{"issue":"6","key":"10.1016\/j.ijinfomgt.2020.102103_bib0300","first-page":"715","article-title":"Adoption of the mobile internet: An empirical study of multimedia message services (MMS)","volume":"35","author":"Hsu","year":"2007","journal-title":"The International Journal of Management Science"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0305","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1080\/10705519909540118","article-title":"Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives","volume":"6","author":"Hu","year":"1999","journal-title":"Structural Equation Modeling"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0310","first-page":"1","article-title":"Effects of facebook like and conflicting aggregate rating and customer comment on purchase intentions","author":"Hung","year":"2015","journal-title":"International Conference on Universal Access in Human-Computer Interaction, 193\u2013200. Los Angeles, CA: Springer International. Information Dimensions, Communications of the Association for Information Systems"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0315","series-title":"ICTs and urban microenterprises: Identifying and maximizing opportunities for economic development final report. Human communication research","author":"Ilavarasan","year":"2010"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0320","series-title":"An introduction to statistical learning","author":"James","year":"2017"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0325","first-page":"221","article-title":"Information communication technology (ICT) adoption among SME owners in Malaysia","volume":"2","author":"Junaidah","year":"2007","journal-title":"International Journal of Business and Information"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0330","doi-asserted-by":"crossref","first-page":"21","DOI":"10.4018\/joeuc.2010101906","article-title":"Entering the clubhouse","volume":"22","author":"Kafai","year":"2010","journal-title":"Journal of Organizational and End User Computing"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0335","doi-asserted-by":"crossref","first-page":"59","DOI":"10.1016\/j.bushor.2009.09.003","article-title":"Users of the world, unite! The challenges and opportunities of Social Media","volume":"53","author":"Kaplan","year":"2010","journal-title":"Business Horizons"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0340","doi-asserted-by":"crossref","first-page":"531","DOI":"10.1007\/s10796-017-9810-y","article-title":"Advances in social media research: Past, present and future","volume":"20","author":"Kapoor","year":"2018","journal-title":"Information Systems Frontiers"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0345","doi-asserted-by":"crossref","first-page":"339","DOI":"10.1080\/12460125.2015.969585","article-title":"Integrating websites with social media\u2013An approach for group decision support","volume":"24","author":"Kar","year":"2015","journal-title":"Journal of Decision Systems"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0350","doi-asserted-by":"crossref","first-page":"495","DOI":"10.1007\/s10796-019-09930-0","article-title":"Moving beyond smart cities: Digital nations for social innovation & sustainability","volume":"21","author":"Kar","year":"2019","journal-title":"Information Systems Frontiers"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0355","first-page":"183","article-title":"The importance of SMEs in developing economies","author":"Keskin","year":"2010","journal-title":"2nd International Symposium on Sustainable Development"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0360","doi-asserted-by":"crossref","first-page":"109","DOI":"10.1108\/IJSMS-06-2017-0050","article-title":"Consumer acceptance of sports wearable technology: The role of technology readiness","volume":"20","author":"Kim","year":"2019","journal-title":"International Journal of Sports Marketing and Sponsorship"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0365","doi-asserted-by":"crossref","first-page":"527","DOI":"10.1108\/IntR-05-2014-0126","article-title":"An acceptance model for smart watches: implications for the adoption of future wearable technology","volume":"25","author":"Kim","year":"2015","journal-title":"Internet Research"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0370","series-title":"Applied quantitative analysis education and the social sciences","first-page":"171","article-title":"Exploratory and confirmatory factor analysis","author":"Kline","year":"2013"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0375","series-title":"Principles and practice of structural equation modelling","author":"Kline","year":"2005"},{"issue":"7","key":"10.1016\/j.ijinfomgt.2020.102103_bib0380","doi-asserted-by":"crossref","first-page":"546","DOI":"10.17705\/1jais.00302","article-title":"Lateral collinearity and misleading results in variance-based SEM: An illustration and recommendations","volume":"13","author":"Kock","year":"2012","journal-title":"Journal of the Association for Information Systems"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0385","doi-asserted-by":"crossref","first-page":"103","DOI":"10.1016\/j.chb.2008.07.007","article-title":"Towards an understanding of the behavioral intention to use 3G mobile value-added services","volume":"25","author":"Kuo","year":"2009","journal-title":"Computers in Human Behavior"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0390","first-page":"752","article-title":"The technology acceptance model: Past, present and future","volume":"12","author":"Lee","year":"2003","journal-title":"Communications of the Association for Information Systems"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0395","doi-asserted-by":"crossref","first-page":"357","DOI":"10.1016\/j.bushor.2009.03.002","article-title":"Social media: The new hybrid element of the promotion mix","volume":"52","author":"Mangold","year":"2009","journal-title":"Business Horizons"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0400","series-title":"Speaking up: Stories of growth in small & medium enterprises in New Zealand","author":"Massey","year":"2004"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0405","doi-asserted-by":"crossref","first-page":"270","DOI":"10.1016\/j.ijinfomgt.2017.10.005","article-title":"Social media metrics and analytics in marketing \u2013 S3M: A mapping literature review","volume":"38","author":"Misirlis","year":"2018","journal-title":"Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0410","series-title":"Scaling procedures: Issues and applications","author":"Natemeyer","year":"2003"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0415","doi-asserted-by":"crossref","first-page":"103","DOI":"10.1108\/JSBED-12-2018-0379","article-title":"Examining the mediating role of innovativeness in the link between core competencies and SME performance","volume":"27","author":"Ng","year":"2019","journal-title":"Journal of Small Business and Enterprise Development"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0420","doi-asserted-by":"crossref","first-page":"93","DOI":"10.1108\/17561391011019041","article-title":"Information and communication technologies adoption in SMEs: Literature review","volume":"2","author":"Ongori","year":"2010","journal-title":"Journal of Chinese Entrepreneurship"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0425","first-page":"531","article-title":"The role of social media in promoting special events: Acceptance of facebook\u2019 Events\u2019","volume":"14","author":"Paris","year":"2010","journal-title":"Information and Communication Technologies in Tourism"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0430","first-page":"150","article-title":"An analysis of the technology acceptance model in understanding university students\u2019 behavioral intention to use e-Learning","volume":"12","author":"Park","year":"2009","journal-title":"Educational Technology & Society"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0435","doi-asserted-by":"crossref","first-page":"717","DOI":"10.1108\/ITP-04-2015-0096","article-title":"Understanding the emergence of wearable devices as next-generation tools for health communication","volume":"29","author":"Park","year":"2016","journal-title":"Information Technology and People"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0440","series-title":"Making sense of factor analysis. The use of factor analysis for instrument development in health care research","author":"Pett","year":"2003"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0445","doi-asserted-by":"crossref","first-page":"879","DOI":"10.1037\/0021-9010.88.5.879","article-title":"Common method biases in behavioral research: A critical review of the literature and recommended remedies","volume":"88","author":"Podsakoff","year":"2003","journal-title":"The Journal of Applied Psychology"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0450","doi-asserted-by":"crossref","first-page":"467","DOI":"10.1016\/S0305-0483(98)00071-1","article-title":"Adoption of new information technologies in rural small businesses","volume":"27","author":"Premkumar","year":"1999","journal-title":"Omega"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0455","doi-asserted-by":"crossref","first-page":"141","DOI":"10.1016\/j.ijinfomgt.2018.10.009","article-title":"Exploring barriers of m-commerce adoption in SMEs in the UK: Developing a framework using ISM","volume":"44","author":"Rana","year":"2019","journal-title":"International Journal of Information Management"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0460","doi-asserted-by":"crossref","first-page":"7","DOI":"10.1108\/JEIM-06-2015-0047","article-title":"Social media content and product co-creation: An emerging paradigm","volume":"29","author":"Rathore","year":"2016","journal-title":"Journal of Enterprise Information Management"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0465","doi-asserted-by":"crossref","first-page":"229","DOI":"10.1287\/deca.2017.0355","article-title":"Social media analytics: Literature review and directions for future research","volume":"14","author":"Rathore","year":"2017","journal-title":"Decision Analysis"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0470","series-title":"Diffusion of innovations","author":"Rogers","year":"1983"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0475","series-title":"The practice of survey research","author":"Ruel","year":"2016"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0480","doi-asserted-by":"crossref","first-page":"24","DOI":"10.2307\/41166052","article-title":"Communities of creation: Managing distributed innovation in turbulent markets","volume":"42","author":"Sawhney","year":"2000","journal-title":"California Management Review"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0485","doi-asserted-by":"crossref","first-page":"517","DOI":"10.2307\/249590","article-title":"Re-examining perceived ease of use and usefulness: A confirmatory factor analysis","volume":"17","author":"Segars","year":"1993","journal-title":"MIS Quarterly"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0490","doi-asserted-by":"crossref","first-page":"250","DOI":"10.1108\/JHRM-03-2018-0011","article-title":"Materialism, television and social media \u2013 Analysis of the transformation of post-colonial Indian market","volume":"11","author":"Selvanayagam","year":"2019","journal-title":"Journal of Historical Research in Marketing"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0495","doi-asserted-by":"crossref","first-page":"258","DOI":"10.1016\/j.jretconser.2018.04.006","article-title":"Advertisements on Facebook: Identifying the persuasive elements in the development of positive attitudes in consumers","volume":"43","author":"Shareef","year":"2018","journal-title":"Journal of Retailing and Consumer Services"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0500","doi-asserted-by":"crossref","first-page":"58","DOI":"10.1016\/j.jretconser.2017.11.001","article-title":"Social media marketing: Comparative effect of advertisement sources","volume":"46","author":"Shareef","year":"2019","journal-title":"Journal of Retailing and Consumer Services"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0505","doi-asserted-by":"crossref","first-page":"17","DOI":"10.1016\/j.giq.2010.05.006","article-title":"e-Government Adoption Model (GAM): Differing service maturity levels","volume":"28","author":"Shareef","year":"2011","journal-title":"Government Information Quarterly"},{"issue":"7","key":"10.1016\/j.ijinfomgt.2020.102103_bib0510","doi-asserted-by":"crossref","first-page":"935","DOI":"10.1016\/j.jbusres.2003.10.007","article-title":"A simulation study to investigate the use of cutoff values for assessing model fit in covariance structure models","volume":"58","author":"Sharma","year":"2005","journal-title":"Journal of Business Research"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0515","first-page":"156","article-title":"How social media brand pages contribute to functional conflict: The central role of commitment","volume":"39","author":"Shi","year":"2019","journal-title":"International Journal of Information Management"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0520","doi-asserted-by":"crossref","first-page":"95","DOI":"10.1016\/j.ijinfomgt.2018.11.007","article-title":"How social media brand pages contribute to functional conflict: The central role of commitment","volume":"45","author":"Shi","year":"2019","journal-title":"International Journal of Information Management"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0525","doi-asserted-by":"crossref","first-page":"390","DOI":"10.1016\/j.ijinfomgt.2017.04.007","article-title":"Co-citation and cluster analyses of extant literature on social networks","volume":"37","author":"Shiau","year":"2017","journal-title":"International Journal of Information Management"},{"issue":"12","key":"10.1016\/j.ijinfomgt.2020.102103_bib0530","doi-asserted-by":"crossref","first-page":"52","DOI":"10.1016\/j.ijinfomgt.2018.06.006","article-title":"Examining the core knowledge on Facebook","volume":"43","author":"Shiau","year":"2018","journal-title":"International Journal of Information Management"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0535","doi-asserted-by":"crossref","first-page":"54","DOI":"10.1108\/01409171011011562","article-title":"The competitiveness of SMEs in a globalized economy: Observations from China and India","volume":"33","author":"Singh","year":"2010","journal-title":"Management Research Review"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0540","doi-asserted-by":"crossref","first-page":"440","DOI":"10.1007\/s11747-015-0431-z","article-title":"Paths to and off purchase: Quantifying the impact of traditional marketing and online consumer activity","volume":"44","author":"Srinivasan","year":"2015","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0545","doi-asserted-by":"crossref","first-page":"893","DOI":"10.1016\/j.paid.2006.09.017","article-title":"Understanding the limitations of global fit assessment in structural equation modeling","volume":"42","author":"Steiger","year":"2007","journal-title":"Journal of Personality and Individual Differences"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0550","doi-asserted-by":"crossref","first-page":"215","DOI":"10.1509\/jmkr.47.2.215","article-title":"Deriving value from social commerce networks","volume":"47","author":"Stephen","year":"2010","journal-title":"Journal of Marketing Research"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0555","doi-asserted-by":"crossref","first-page":"156","DOI":"10.1016\/j.ijinfomgt.2017.12.002","article-title":"Social media analytics \u2013 Challenges in topic discovery, data collection, and data preparation","volume":"39","author":"Stieglitz","year":"2019","journal-title":"International Journal of Information Management"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0560","doi-asserted-by":"crossref","first-page":"170","DOI":"10.1016\/j.ijinfomgt.2019.03.014","article-title":"Social media enablers and inhibitors: Understanding their relationships in a social networking site context","volume":"49","author":"Sullivan","year":"2019","journal-title":"International Journal of Information Management"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0565","doi-asserted-by":"crossref","first-page":"371","DOI":"10.2307\/20650296","article-title":"Model of acceptance with peer support: A social network perspective to understand employees\u2019 system use","volume":"33","author":"Sykes","year":"2009","journal-title":"MIS Quarterly"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0570","doi-asserted-by":"crossref","first-page":"463","DOI":"10.1016\/j.infsof.2009.11.005","article-title":"Does the technology acceptance model predict actual use? A systematic literature reviews","volume":"52","author":"Turner","year":"2010","journal-title":"Information and Software Technology"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0575","first-page":"5","article-title":"Structural equation modeling in information system research using partial least squares","volume":"11","author":"Urbach","year":"2010","journal-title":"Journal of Information Technology Theory and Application"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0580","first-page":"425","article-title":"User acceptance of information technology: Toward a unified view","volume":"27","author":"Venkatesh","year":"2003","journal-title":"Source: MIS Quarterly"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0585","doi-asserted-by":"crossref","first-page":"157","DOI":"10.2307\/41410412","article-title":"Consumer acceptance and use of information technology: Extending the unified theory of acceptance and use of technology","volume":"36","author":"Venkatesh","year":"2012","journal-title":"MIS Quarterly"},{"issue":"4","key":"10.1016\/j.ijinfomgt.2020.102103_bib0590","doi-asserted-by":"crossref","first-page":"569","DOI":"10.1108\/14626000911000929","article-title":"The role of the marketing function in small and medium sized enterprises","volume":"16","author":"Walsh","year":"2009","journal-title":"Journal of Small Business and Enterprise Development"},{"issue":"5","key":"10.1016\/j.ijinfomgt.2020.102103_bib0595","doi-asserted-by":"crossref","first-page":"803","DOI":"10.1016\/j.techfore.2010.03.006","article-title":"Understanding the determinants of RFID adoption in the manufacturing industry","volume":"77","author":"Wang","year":"2010","journal-title":"Technological Forecasting and Social Change"},{"issue":"1","key":"10.1016\/j.ijinfomgt.2020.102103_bib0600","first-page":"17","article-title":"Wearable technologies and journalism ethics: Students\u2019 perceptions of Google glass","volume":"8","author":"Ware","year":"2018","journal-title":"Teaching Journalism & Mass Communication"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0605","doi-asserted-by":"crossref","first-page":"443","DOI":"10.1108\/JEIM-09-2014-0088","article-title":"The unified theory of acceptance and use of technology (UTAUT): A literature review","volume":"28","author":"Williams","year":"2015","journal-title":"Journal of Enterprise Information Management"},{"issue":"2","key":"10.1016\/j.ijinfomgt.2020.102103_bib0610","doi-asserted-by":"crossref","first-page":"109","DOI":"10.1016\/S0169-7439(01)00155-1","article-title":"PLS-regression: a basic tool of chemometrics","volume":"58","author":"Wold","year":"2001","journal-title":"Chemometrics and Intelligent Laboratory Systems"},{"issue":"6","key":"10.1016\/j.ijinfomgt.2020.102103_bib0615","doi-asserted-by":"crossref","first-page":"806","DOI":"10.1177\/0011000006288127","article-title":"Scale development research. A content analysis for recommendations for best practices","volume":"34","author":"Worthington","year":"2006","journal-title":"The Counseling Psychologist"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0620","doi-asserted-by":"crossref","first-page":"587","DOI":"10.1016\/j.dss.2011.03.003","article-title":"The adoption of mobile healthcare by hospital\u2019s professionals: An integrative perspective","volume":"51","author":"Wu","year":"2011","journal-title":"Decision Support Systems"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0625","first-page":"726","article-title":"Acceptance of mobile learning: A Re specification and validation of information system success","volume":"53","author":"Yi","year":"2009","journal-title":"World Academy of Science, Engineering and Technology"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0630","doi-asserted-by":"crossref","first-page":"500","DOI":"10.1016\/j.chb.2016.02.082","article-title":"Convergence adoption model (CAM) in the context of a smart car service","volume":"60","author":"Yoon","year":"2016","journal-title":"Computers in Human Behavior"},{"issue":"3","key":"10.1016\/j.ijinfomgt.2020.102103_bib0635","doi-asserted-by":"crossref","first-page":"251","DOI":"10.1108\/17465660710834453","article-title":"Technology acceptance: A meta-analysis of the TAM: Part 1","volume":"2","author":"Yousafzai","year":"2007","journal-title":"Journal of Modeling Design and Management of Engineering Systems"},{"key":"10.1016\/j.ijinfomgt.2020.102103_bib0640","doi-asserted-by":"crossref","first-page":"190","DOI":"10.1016\/j.ijinfomgt.2019.04.004","article-title":"Social media for intelligent public information and warning in disasters: An interdisciplinary review","volume":"49","author":"Zhang","year":"2019","journal-title":"International Journal of Information Management"}],"container-title":["International Journal of Information Management"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/api.elsevier.com\/content\/article\/PII:S0268401219316676?httpAccept=text\/xml","content-type":"text\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/api.elsevier.com\/content\/article\/PII:S0268401219316676?httpAccept=text\/plain","content-type":"text\/plain","content-version":"vor","intended-application":"text-mining"}],"deposited":{"date-parts":[[2020,9,10]],"date-time":"2020-09-10T22:32:12Z","timestamp":1599777132000},"score":1,"resource":{"primary":{"URL":"https:\/\/linkinghub.elsevier.com\/retrieve\/pii\/S0268401219316676"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2020,8]]},"references-count":128,"alternative-id":["S0268401219316676"],"URL":"https:\/\/doi.org\/10.1016\/j.ijinfomgt.2020.102103","relation":{},"ISSN":["0268-4012"],"issn-type":[{"value":"0268-4012","type":"print"}],"subject":[],"published":{"date-parts":[[2020,8]]},"assertion":[{"value":"Elsevier","name":"publisher","label":"This article is maintained by"},{"value":"Why do small and medium enterprises use social media marketing and what is the impact: Empirical insights from India","name":"articletitle","label":"Article Title"},{"value":"International Journal of Information Management","name":"journaltitle","label":"Journal Title"},{"value":"https:\/\/doi.org\/10.1016\/j.ijinfomgt.2020.102103","name":"articlelink","label":"CrossRef DOI link to publisher maintained version"},{"value":"article","name":"content_type","label":"Content Type"},{"value":"\u00a9 2020 Elsevier Ltd. All rights reserved.","name":"copyright","label":"Copyright"}],"article-number":"102103"}}